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Home > Marketing Research Methods > Gradebook









Marketing Research Methods(MKTG618-1803B-01)
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My Grade Overview




Current Grade: A- (93.41%)

Assignments Graded: 9 of 11

Last Date of Attendance: 9/13/18 , 1 day(s) ago








Email Instructor My Gradebook for Marketing Research Methods




Assignment

Due Date

Grade

Points Earned

Points Possible

Feedback

Type

My Work

Unit 1 - Discussion Board
Fri, 8/17/18
A (100 %) 10.00 10
Discussion Board Discussion Board

Unit 1 - Discussion Board 2
Tue, 8/21/18
A (94.67 %) 71.00 75
Discussion Board Discussion Board

Unit 1 - Individual Project
Wed, 8/22/18
A (94.44 %) 85.00 90
Individual Project Submission

Unit 2 - Discussion Board
Tue, 8/28/18
A- (92 %) 69.00 75
Discussion Board Discussion Board

Unit 2 - Individual Project
Wed, 8/29/18
A- (90 %) 90.00 100
Individual Project Submission

Unit 3 - Discussion Board
Tue, 9/4/18
A- (92 %) 69.00 75
Discussion Board Discussion Board

Unit 3 - Individual Project
Wed, 9/5/18
A- (93.33 %) 140.00 150
Individual Project Submission

Unit 4 - Discussion Board
Tue, 9/11/18
A (97.33 %) 73.00 75
Discussion Board Discussion Board

Unit 4 - Group Project
Wed, 9/12/18
A- (93.5 %) 187.00 200








Calgar,

Nice writeup. I think that you have answered the various components and have contributed to the group work well. <br>
Here are areas of improvement that you can look at:-<br><br>

Individual deliverable:
Your individual work will be used to compile the group deliverable.

Establish a pool of 10–12 questions that will collect the desired information for developing the marketing strategy. These questions should be worded to be appropriate for use in a consumer survey. 45/50
Analyze and summarize findings from your secondary data search. Be sure to cite the resources used.
22/25
In lieu of that, you are to establish a plan for the collection of primary data.
What would be the best method(s) and what channel (mail, personal, telephone, online) will you use to collect the data, given the characteristics of your target population?
Explain the key methods used (channels) in primary data collection. Explain why they would or would not work for your particular population. 23/25

Group deliverable:

Make a decision: is one group of questions for the entire population sufficient? Or should a different set of questions be established for each target group? Explain your reasoning.
Compile a document containing the final 10–12 selected questions. 19/20
Combine and document the summarized results of the analyzed secondary data (selected from individual findings for inclusion in this project). 19/20
Discuss and document the results of the analyzed primary data. 19/20


Task Requirements 55/60
Demonstration and application of knowledge 95/100
Academic Writing and format 40/40

Late Penalty 0

Total 187/200


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Group Project Submission
| Discussion Board

Unit 5 - Discussion Board
Tue, 9/18/18
75
Discussion Board Discussion Board

Unit 5 - Individual Project
Wed, 9/19/18
150
Individual Project Submission


Current Grade = Points Earned / Points Possible: 794 850 (highlighted cells are included in current grade)




Legend


Extra Credit
Instructor Comments
View Assignment Rubric
Download Instructor File






























































































































































































































































































































































































































































































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Skip Header chagler.fingletary

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12:56 PM (CDT)

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Home > Marketing Research Methods > Gradebook









Marketing Research Methods(MKTG618-1803B-01)
Skip Class Navigation

Expand Menu

Course Home

Assignments














Grades

Meeting Times






Resources



Tools

Classmates

Course Information

.

























































Help .

Grades







My Grade Overview




Current Grade: A- (93.41%)

Assignments Graded: 9 of 11

Last Date of Attendance: 9/13/18 , 1 day(s) ago








Email Instructor My Gradebook for Marketing Research Methods




Assignment

Due Date

Grade

Points Earned

Points Possible

Feedback

Type

My Work

Unit 1 - Discussion Board
Fri, 8/17/18
A (100 %) 10.00 10
Discussion Board Discussion Board

Unit 1 - Discussion Board 2
Tue, 8/21/18
A (94.67 %) 71.00 75
Discussion Board Discussion Board

Unit 1 - Individual Project
Wed, 8/22/18
A (94.44 %) 85.00 90
Individual Project Submission

Unit 2 - Discussion Board
Tue, 8/28/18
A- (92 %) 69.00 75
Discussion Board Discussion Board

Unit 2 - Individual Project
Wed, 8/29/18
A- (90 %) 90.00 100
Individual Project Submission

Unit 3 - Discussion Board
Tue, 9/4/18
A- (92 %) 69.00 75
Discussion Board Discussion Board

Unit 3 - Individual Project
Wed, 9/5/18
A- (93.33 %) 140.00 150
Individual Project Submission

Unit 4 - Discussion Board
Tue, 9/11/18
A (97.33 %) 73.00 75








Caglar,

Good start on this discussion. Now we will look at primary data collection methods and selection and at the same time explore the use of secondary data.

What would be the best method (mail, in-person, telephone, online or other) to collect this primary data needed for the family? Explain your selection. 9/10

As part of the research process the availability of secondary research should be sought. You have already identified secondary research sources with respect to trends in making bakery products at home. Now you are interested in finding other secondary resources that will assist the DiVito family in developing marketing plans for their bakery.

Use the library to locate consumer-related sites for secondary resources regarding the bakery industry and consumer bakery buying behavior.
You need to research for secondary data related to the bakery industry and consumer information. 9/10
Explain the information that is available and after reviewing its content, what is its significance in serving as a source of secondary data. 10/10
Explain the process that you used in selecting a Web site and in assessing the validity of the information. 10/10
Please cite the resources you used. 5/5

<br><br>
Responses to Other Students: Respond to at least 2 of your fellow classmates with at least a 100-word reply about their Primary Task Response regarding items you found to be compelling and enlightening.15/15

Task Requirements 18/20
Demonstration and application of knowledge 40/40
Academic Writing and format 15/15


This preview might be truncated. Click the icon to read the entire comment.
Discussion Board Discussion Board

Unit 4 - Group Project
Wed, 9/12/18
A- (93.5 %) 187.00 200
Group Project Submission
| Discussion Board

Unit 5 - Discussion Board
Tue, 9/18/18
75
Discussion Board Discussion Board

Unit 5 - Individual Project
Wed, 9/19/18
150
Individual Project Submission


Current Grade = Points Earned / Points Possible: 794 850 (highlighted cells are included in current grade)




Legend


Extra Credit
Instructor Comments
View Assignment Rubric
Download Instructor File






























































































































































































































































































































































































































































































Privacy Policy
Terms of Use
About Our Ads
Contact Us


© 2018 Colorado Technical University.
All Rights Reserved. Authorized Users Only.










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